NeSEO news

SEO news, views, tips and advice from the team at NeSEO

What is local SEO and why is it often overlooked?

Local SEO has become something of a buzzword in recent years, yet the power of optimising your website for a specific geographical area is yet to be realised by so many businesses.

November 08, 2024

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Our top 5 SEO strategies

Search engine optimisation – or SEO as it is more often abbreviated – makes the online world go around! Search engines after all generate a LOT of traffic, which means impressing them is pretty important.

October 08, 2024

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Is blogging still important - and if so, what should I be blogging about?

Did you know your blog roll could be your ticket to better business?

September 11, 2024

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How much does SEO cost?

Recruiting an expert to take care of all your SEO requirements is what we’d recommend.

August 09, 2024

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Don’t forget your keyword research!

The success of any website comes down to its keywords – it’s that simple! Yet still so many business owners don’t give keyword research the time or resource that it needs.

July 08, 2024

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Are alt tags still relevant?

When optimising your website for better visibility, your meta data plays a crucial role.

June 10, 2024

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The dangers of link building

Like any strategy in the world of digital marketing, search engine optimisation (SEO) only provides results when done right, and this couldn’t be truer when undertaking one longstanding tactic in particular.

May 10, 2024

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What makes NeSEO different?

Here at NeSEO, we deliver a full service that goes beyond many others to ensure a complete solution to the needs of your online business.

April 10, 2024

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Why NeSEO?

SEO gives you the means to tap into the targeted traffic every business needs to survive and thrive on the net. 

March 11, 2024

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SEO Northampton

As experts in SEO Northampton, we’ve already helped countless clients optimise their websites for better results.

February 01, 2024

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SEO trends in 2024

The Search Generative Experience (SGE) puts AI power at the forefront of results pages to influence how browsers interact with results.

December 11, 2023

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Is organic SEO still relevant?

While we could keep this piece rather short by answering the question in the title with a big, fat “YES”, there’s more you should know about the power of organic SEO.

November 10, 2023

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What is meant by ‘local’ SEO?

Local SEO has become something of a buzzword in recent years. In fact, Google loves brands that enhance their online presence to get more business from local searches.

September 12, 2023

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The top 5 social media platforms and why

More than 25 years after SixDegrees made its big debut, there are several social media platforms that are among the nation’s favourites.

August 14, 2023

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How can TikTok be used to help grow your business

Launched in 2016, TikTok was a lesser-known video sharing network that really came into its own during the Covid-19 pandemic.

July 03, 2023

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What is voice search and why is it so important?

Voice search is a digital marketing trend that has remained pretty consistent over the past decade or so

June 07, 2023

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What is structured data?

Content is indeed king, but it is often the content that you don’t see that makes the biggest difference to the visibility of your website.

May 11, 2023

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Google PPC tips

With the latest statistics reporting that Pay Per Click (PPC) advertising is a key tactic for 74% of brands, the power of PPC is there for all to see.

April 03, 2023

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The importance of checking the health of your website

The health of your website matters. Checking everything is working just as it should do and finding solutions for any issues that do arise is vital. 

March 06, 2023

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Will I need to update my Google Analytics to GA4?

Google Analytics 4 – also known as GA4 – is set to revolutionise the way we measure, track and analyse the data.

February 03, 2023

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Managing your organic search traffic

Getting any traffic to your website is of course great news, especially if you frequent a market where that’s lots of competition.

January 06, 2023

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Keeping your SEO knowledge up to date

There are many benefits to enrolling on an SEO training course like ours.

December 02, 2022

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What you should expect from your SEO agency?

The world of search engine optimisation (SEO) can be a convoluted, ever-changing and quite frankly terrifying place.

November 08, 2022

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What is keyword research (and why is it so important)?

Keywords play an integral role in every aspect of online marketing, from your SEO campaigns and digital marketing strategies to the content that fills the pages of your website on a more permanent basis.

October 03, 2022

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What is on page SEO and why is it so important? (Part 2)

If you read the first part of our on-page SEO series, you’ll be well aware of the benefits that sprucing up your search engine optimisation (SEO) strategy unlocks.

September 07, 2022

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What is on page SEO and why is it so important? (Part 1)

Search engine optimisation (or SEO) is the key to success when marketing your business online.

August 08, 2022

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Why you should work with a local SEO agency

Supporting local businesses is one thing we are truly passionate about here at NeSEO.

July 07, 2022

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What are the top 10 search engines?

Google has become a solid part of our everyday vocabulary.

June 09, 2022

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Some simple SEO wins

Search engine optimisation (SEO) doesn’t have to be complicated.

May 05, 2022

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Why is Google search still so dominant?

The all-seeing eye that is Google plays a vital role in everyone’s daily lives.

April 08, 2022

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Should Snapchat be part of your social media marketing?

When crafting a marketing strategy that’s efficient, engaging and cost effective, social media has an important part to play.

March 04, 2022

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Choosing a local SEO agency

As an SEO agency that specialises in helping businesses of all sizes and niches grow their brands online, we know first-hand the importance of going local. Far from being ‘small fry’, local SEO agencies like us have the advantage over national organisations.

February 03, 2022

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SEO Trends for 2022

The world of search engine optimisation (SEO) is particularly fast paced. The digital world often moves in mysterious ways, leaving many brands stumped as to where to take their plans for online domination next.

January 12, 2022

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Was 2021 a better year for digital marketing than 2020?

As we write this a new variant is sweeping the UK and the rest of the world as we all wait on tenterhooks to see how this year’s Christmas plans will pan out. Sound familiar?

December 15, 2021

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Who can benefit from SEO training?

Search engine optimisation, or SEO, is integral to every online business. Whether the online arm of your company is your bread and butter or simply a supporting act, SEO is crucial to the success of your website.

November 16, 2021

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What is a landing page and why are they important for your website?

The Covid-19 pandemic turned life as we know it upside down. Even as restrictions continue to ease and we enjoy the freedoms of our new normal, the effects of the pandemic can be seen in almost every part of life. 

October 11, 2021

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What is content marketing?

When it comes to promoting your business and the products or services it supplies, the World Wide Web unlocks some fantastic opportunities. 

July 13, 2021

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What is a social influencer and can they benefit my business?

According to recent research, 60% of businesses are using social media to boost their standing and expand their reach throughout their target market. 

June 09, 2021

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What is social media marketing and how can it benefit your business?

The popularity of social media is undeniable. Whether your platform of choice is Facebook, Twitter, Instagram, LinkedIn or a lesser known network, the perks for personal users are many, but what about business users?

May 14, 2021

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Why it might be time to arrange a ‘health check’ for your website

The health of a website is one thing that is underestimated by many. Without regular updates and upgrades, your website won’t be the user-centric, SEO-friendly online portal it should be, which could leave brand awareness and sales suffering.

March 19, 2021

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What is the difference between lead generation and CRO and why are they both so important?

In today’s uncertain world, giving your business every chance of success on the World Wide Web is even more vital.

February 10, 2021

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2020 the year to forget!

As we get ready to come out of Lockdown 2.0 we ask ourselves what learnings can we, as a Digital Marketing Agency, take from 2020.

November 23, 2020

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How can you use Digital Marketing to reduce your carbon footprint?

There’s a lot to be said for creating a sustainable, environmentally-conscious business these days.

Firstly, it’ll differentiate you

March 18, 2020

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Why did Google backtrack on the new search results design?

In mid-January this year, Google made a fairly big change to the way in which it displayed search results.

February 24, 2020

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Why you should treat you website like your car

Imagine if you didn’t have your car serviced regularly. At some stage, it’ll break down and will probably do so when you’re stuck in rush hour traffic trying to get to work on time.

January 03, 2020

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What we’ve learned from SEO in 2019 and what to expect in 2020

Car storage is an ideal solution when your prized possession needs a safe place to stay, whether you need a temporary solution or a more long-term home for your car.

December 07, 2019

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Why a website health check is a brilliant idea in 2020

With a new year on the horizon, now is the perfect time to commission a free website health check for your business.

November 25, 2019

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What’s the difference between Google Organic and Google Paid Search Results and Search Traffic?

Although there are many different search engines, most of us tend to rely on Google when we have a question that requires a digital answer.

October 26, 2019

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SEO Northampton

Without search engine optimisation (SEO), your website simply won’t reach the right audience.

August 30, 2019

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Why you should invest in SEO and digital marketing training?

It’s impossible to grow a profitable business in the digital age without investment in search engine optimisation (SEO) and digital marketing.

February 25, 2019

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5 SEO trends you’ll see in 2019

As 2018 draws to a close, it’s time to look ahead to the next twelve months and consider the trends (both new and continuing) that are likely to dominate search engine optimisation for marketers and businesses.

December 24, 2018

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Here comes Brexit: how SEO can save the day

It’s hard to write, talk, think or plan without the ‘B’ word coming into one’s mind at the moment.

November 29, 2018

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Why your website needs SEO

They’re three letters which, unless you work in digital marketing, might mean very little.

November 05, 2018

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6 tips to improve your local SEO during 2018

Local search engine optimisation (SEO) is all about ranking well for searches relative to your business’s location.

January 07, 2018

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6 things every landing page should have

Landing pages are an absolutely critical part of digital marketing, but like anything in this field, they’re also very easy to get wrong.

December 06, 2017

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5 simple SEO tips for the perfect blog post

Blog posting is something you can carry out without external assistance, providing you have the time to create pieces of content that both your audience and Google will love.

October 04, 2017

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Why SEO is vital but won’t offer the ‘quick fix’ you might be hoping for

Pay-per-click advertising offers great bang-for-buck when conducted properly, and content marketing remains the best way to build a highly-engaged audience in the digital age.

September 04, 2017

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How to find a great SEO agency in Northampton

So, you’ve built a fantastic website; it looks beautiful, the customer journey is brilliantly intuitive and it paints the perfect picture of your business.

August 04, 2017

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Is SEO important any more?

Recently we took on a new client who needed to transform their website. Their current website was old, badly coded and kind of cobbled together, the strange thing was - it ranked.

July 10, 2017

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